CurtaDrama Score (CDS)

The CDS is a composite metric of 0 to 100 points that evaluates the weekly visibility and engagement of a title on CurtaDrama. The higher the score, the greater the title's evidence.

How is it calculated?

CDS = (Engagement × 0,35) + (Interest × 0,25) + (Reach × 0,15) + (Momentum × 0,15) + (Diversity × 0,10)
Note: Raw metrics are proportionally normalized (0-100) using the Max-Scaling method before applying weights.

Analyzed Dimensions

Engagement
35%

Total volume of views, added to direct engagement through ratings and watchlist additions.

views + (nota × log(1 + reviews)) + (watchlist × 2)
Commercial Interest
25%

Number of redirects to official platforms (clicks on "Watch"), indicating active consumption intent.

affiliate clicks of the week
Reach
15%

Distribution of the title across multiple platforms. Premium platforms are considered to have double weight in the ecosystem.

Σ(plataformas × peso_ranking)
Momentum
15%

Percentage variation of traffic compared to the previous week. Titles with viral peaks gain rapid traction in this pillar.

% traffic (Week W vs W-1)
Geographic Diversity
10%

Cross-cultural appeal measured by the number of distinct countries generating significant access to the title on the platform.

countries with views ≥ 3

Signals

Based on the final CDS score, each title receives a classification to facilitate quick reading of its current relevance:

Signal Score Definition
Hit ≥ 80 Dominant title. Very high visibility and organic conversion.
Contender 60-79 Strong audience adoption. Consolidated traction signals.
Mixed 40-59 Fluctuating performance. Good reach but average retention.
Niche < 40 Targeted audience or recent premiere with not yet established base.

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